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	<title>Leigh McEachran &#187; the future of journalism</title>
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	<link>http://lamceachran.com</link>
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		<title>Brian Storm Clears Away the Grey Clouds of Journalism&#8217;s Future</title>
		<link>http://lamceachran.com/2009/10/brian-storm-clears-away-the-grey-clouds-of-journalisms-future/</link>
		<comments>http://lamceachran.com/2009/10/brian-storm-clears-away-the-grey-clouds-of-journalisms-future/#comments</comments>
		<pubDate>Wed, 14 Oct 2009 18:18:16 +0000</pubDate>
		<dc:creator>Leigh McEachran</dc:creator>
				<category><![CDATA[Journalism]]></category>
		<category><![CDATA[Brian Storm]]></category>
		<category><![CDATA[Corbis]]></category>
		<category><![CDATA[Intended Consequences]]></category>
		<category><![CDATA[Jonathan Torgovnik]]></category>
		<category><![CDATA[Luis Sinco]]></category>
		<category><![CDATA[MediaStorm]]></category>
		<category><![CDATA[MSNBC]]></category>
		<category><![CDATA[online journalism]]></category>
		<category><![CDATA[Skype]]></category>
		<category><![CDATA[the future of journalism]]></category>
		<category><![CDATA[The Marlboro Marine]]></category>
		<category><![CDATA[The New York Times]]></category>

		<guid isPermaLink="false">http://lamceachran.com/?p=473</guid>
		<description><![CDATA[
It&#8217;s no secret, I love MediaStorm. I even wrote a post about my adoration of the website. The site that tells the stories of people around the world through audio slideshows moves viewers in a way that journalism hasn&#8217;t in a long time. As a journalism student, MediaStorm is an inspiration; every time I watch [...]]]></description>
			<content:encoded><![CDATA[<p style="text-align: center;"><img class="aligncenter" src="http://www.editorsweblog.org/screenshots/media_storm_screenshot.jpg" alt="" width="632" height="335" /></p>
<p>It&#8217;s no secret, I love <a href="http://mediastorm.org/">MediaStorm</a>. I even wrote a <a href="http://lamceachran.com/2009/09/journalism-tabloid-love-mediastorm-and-michael-moore/">post</a> about my adoration of the website. The site that tells the stories of people around the world through audio slideshows moves viewers in a way that journalism hasn&#8217;t in a long time. As a journalism student, MediaStorm is an inspiration; every time I watch stories like Jonathan Torgovnik&#8217;s  <a href="http://mediastorm.org/0024.htm">Intended Consequences</a> or Luis Sinco&#8217;s <a href="http://mediastorm.org/0020.htm">The Marlboro Marine</a>, I feel inspired to pursue this career path.</p>
<p>So needless to say, when my online journalism teacher arranged for a <a href="http://www.skype.com/">Skype</a> call from <a href="http://mediastorm.org/about/index.htm">Brian Storm</a>, president of MediaStorm, I was ecstatic. I read every article of further reading my teacher assigned, watched every audio slideshow she suggested, and basically secluded myself in Brian Storm reading until 1 a.m. Yes, I went a little bit overboard.</p>
<p>My teacher had instructed the class to write questions we wanted Brian Storm to answer. I wrote down a few, but there was only one question I really wanted to know. <em>Since MediaStorm is so focused on quality over quantity, what should journalism students pursue after graduation: big media outlets, or small organizations that allow graduates to do their own thing?</em></p>
<p>The Skype call took place on October 7, 2009. And believe it or not, I was actually really nervous. Brian Storm is someone I completely admire, and as a student pursuing a career in online journalism, he is an idol.</p>
<p style="text-align: center;">
<div class="wp-caption aligncenter" style="width: 510px"><img src="http://farm4.static.flickr.com/3019/3575800044_58cb2e0dbd.jpg" alt="Brian Storm" width="500" height="332" /><p class="wp-caption-text">Brian Storm</p></div>
<p>Well, knowing I would be too nervous to walk up to the webcam and ask my question in front of the class, I volunteered to blog the conversation on my class&#8217; private website.</p>
<p>Luckily for me, Brian Storm answered my question in his introduction. Storm said, &#8220;there&#8217;s only six people at MediaStorm, and 135 countries visit MediaStorm each month. We don&#8217;t do any advertising. The tools we use are cheap and powerful. I don&#8217;t think we&#8217;re doing anything new on the story-telling side, but we&#8217;re able to do it as an independent company. We&#8217;re able to reach countries you couldn&#8217;t reach in mainstream media. I wouldn&#8217;t work at a mainstream company, I&#8217;d find a couple buddies and do something.&#8221;</p>
<p>Storm, who has worked at MSNBC and Corbis, was 34 years old when he decided to work for a family organization after being fired from a job he excelled at. &#8220;The thing about working for a big place, they&#8217;ll never love you back,&#8221; said the photojournalist. But Storm also noted that there are some fantastic &#8220;big&#8221; media sites, including <a href="http://nytimes.com/">The New York Times</a>, that are worth working for.</p>
<p>Due to advertising revenue, Storm suggested journalists focus on hyper local or global issues. Storm explained that regional publications will fail because they don&#8217;t attract advertisers.</p>
<p>To me, Brian Storm is a huge inspiration and having the chance to hear him speak was amazing. I have attended a number of speeches regarding the future of journalism, and the speakers all seemed to say the same thing: journalism is dying, newspapers are dying, television is dying, bloggers are taking over online and therefore journalism is still dying. But Storm has a different take: there is opportunity. Because older forms of journalism are dying, new forms are being created.</p>
<p>I cannot tell you how uplifted I felt after Storm talked to my online journalism class via Skype. After listening to pessimistic opinions of the future of journalism for the last two years, it was nice to enter third year with an optimistic point of view.</p>
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